Content Marketing Best Practices: Infographic Dangers You Can Avoid

WIIFM (What's In It For Me?) strikes again. Don't get so hung up on the trend of making an infographic that you forget solid relationship developing principles. After all, an ...
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Help! We Need a New Website But Not Everyone On Our Team Agrees!

Is your team not in agreement about which messages should be on your website? That's pretty normal. You've been running one system, and it has been working, sort of; some of you ...
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What's an Infographic and is it a Good Content Marketing Tool?

Today I came across this Infographic, called "Who's Sharing What: The State Of Social Sharing in 2013" thanks to my Tweep @Faydra_Deon (aka Ms Social Media) who shared it.
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Getting it Done vs Getting it Right When Writing Content Online

My younger cousin was applying for a scholarship recently and asked me to pass my eyes over his application to see if I thought he'd clearly answered the questions, and to make ...
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Google Penguin 2.0: to Help Users Find the Content They Need

Google is going to release a new update to their Search spiders! http://lnkd.in/HCdz4H. It's called Penguin 2.0 update.
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3 Things Holding Businesses Back from Doing Content Marketing

I was just reading, " 11 Strategies To Massively Grow Your Network Marketing Business": http://ericmclaughlin.net/strategies-to-massively-grow-your-network-marketing-business, ...
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Separate Your Target Audiences to Help Prospects Make a Purchase

In sales, you always want to match your product or service's emotional benefits with motivations of your target audience. One of the biggest problems we see small businesses ...
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