Writing Online and in Print Different – Branding

How writing online to your target audience is different to how you write to your audience in brochures. Give less information on your brochures. Brochures do not allow you to ...
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Building an Effective Business Blog Workshop – CFDC, Bancroft Ontario

June 21st, 2012: "Building an Effective Business Blog" - CFDC, Bancroft, Ontario: 9am - 3pm *Workshop fee is $50 dollars (before June 6th) or Regularly $65; includes lunch
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Quantec Geoscience 25+ page - SEO website copywriting Case Story

With more than 25 pages to write and a looming deadline for a new website, here's what bugged Quantec Geoscience about their old website.
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Review of a Good Website: Quicken

As a website copywriter in Toronto, Canada and Melbourne, Australia, we go through hundreds of websites a month.
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Does your 'Call To Action' Even Work?

An effective 'call to action' on your website is NOT the words "call me" with your contact details. If you want to start a relationship with prospects from your website, you ...
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Do your customers use your business enough?

You're a business. You know what your company has to offer. But how well can you communicate it to your customers?
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