Why do people care about testimonials?

Are business testimonials important to your prospects?
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How to get Testimonials for Your Business

Because we’re living in a cynical shopping age, Testimonials on your website have become more important. Your copywriting firm (all over the world-Melbourne to Toronto) knows ...
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Beware Unsubstantiated Claims On Your Website

Your audience is too educated and weary of companies who have unsubstantiated claims on their website. Unsubstantiated claims include “We’re the best at Customer Service” or "#1 ...
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