Comparing Google vs Apple Website Copywriting

By: Vicky Marrack on 3/11/14 13:30

Beware of Marketing Hype: Even the “greats like Apple” fall into this trap Good website copywriting means really espousing the features and benefits of your product so that your ...
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Does your business have to be different? U.S.P.

By: Alysha Dominico on 8/19/11 19:12

When you buy an iPod, you want it to be the same product whether you bought it from an Apple store or a department store, right? So it might seem strange when I tell you that your ...
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Review: What new laptop should you buy for your business?

By: Alysha Dominico on 3/30/11 15:52

Image via Wikipedia
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What The iPhone 5 Really Needs...

By: Alysha Dominico on 3/9/11 15:31

Oh iPhone, you know I love you. You've already seen me count the ways. So you should know I'm an adoring fan. I mean, I'm the one who sits at home and polishes each of my Mac ...
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