| content writing

3 Benefits To Remember When You’re Automating Your Content Marketing:

By: Vicky Marrack on 5/14/15 14:14

In the last article, we discussed easing your content overload by automating your content marketing with an editorial calendar.

Comparing Google vs Apple Website Copywriting

By: Vicky Marrack on 3/11/14 13:30

Beware of Marketing Hype: Even the “greats like Apple” fall into this trap Good website copywriting means really espousing the features and benefits of your product so that your ...

"I Want a New Website Design" Checklist

By: Vicky Marrack on 2/6/14 14:20

Before you start your new website design and even before you decide on a website developer, don't forget these 6 strategies discussed in the last article. Once you've completed ...

Strategic Communications Plan and Content Development Case Story

By: Vicky Marrack on 1/13/14 14:20

"It became clear that we needed to work with Tangible Words to help deliver our recently specified Communications Plan targets." Suzanne McFarlane, Community Relations ...

Keys to Increasing Open Rates and Responses to Your Emails Workshop

By: Vicky Marrack on 12/16/13 14:22

On January 28th, 2014 in Belleville, Ontario, Tangible Words in partnership with Loyalist Training & Knowledge Centre will be offering the 'Keys to Increasing Open Rates and ...

All Great Email Marketing Uses This Formula

By: Vicky Marrack on 11/1/13 13:25

In our last article we discussed what an Offer, an Incentive and An Action is when Email Marketing. All great email marketing uses this formula:

Content Marketing Best Practices: Infographic Dangers You Can Avoid

By: Vicky Marrack on 7/2/13 14:20

WIIFM (What's In It For Me?) strikes again. Don't get so hung up on the trend of making an infographic that you forget solid relationship developing principles. After all, an ...

Email Marketing Does Work, It's Just Poorly Done by Many People

By: Vicky Marrack on 6/12/13 14:15

Here's a handy snapshot to help you remember the key "do's" and "don'ts" of email marketing. From Skadeedle

Comfortable Replying To Social Media Posts Without a Content Strategy?

By: Vicky Marrack on 5/30/13 14:08

This morning a client was asking me about her Linked In profile. She has been sharing articles with me that relate to her field. And I said, "instead of sending your comments to ...

Google Penguin 2.0: to Help Users Find the Content They Need

By: Vicky Marrack on 5/27/13 14:05

Google is going to release a new update to their Search spiders! http://lnkd.in/HCdz4H. It's called Penguin 2.0 update.

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