| Toronto copywriters

Beware: Is your website using an iFrame?

By: Vicky Marrack on 5/16/12 15:31

What is an iFrame? An iFrame prevents the entire screen from moving when you scroll down a web page. Instead, only the text scrolls while the company header and page menus remain ...

Web 2.0 Content can affect intellectual property rules-Plagiarism Pt 2

By: Alysha Dominico on 4/18/12 11:23

This is the second post in the Web 2.0 Internet and Plagiarism Series. If you read the first post on definitions of plagiarism, you're now wondering: "Why Web 2.0 Internet might ...

FREE Webinar: ‘Starting Your Business Blog’ – March 20th/21st, 2012

By: Alysha Dominico on 3/8/12 0:38

"Everything You Need To Know About Starting Your Business Blog" - Webinar Cost: Free March 20th at 5pm - 6pm Eastern Time OR March 21st at 9am-10am Melbourne, Australia time

How to Make Your Prospects Believe You When They Don't

By: Alysha Dominico on 9/23/11 13:27

Here's a guest post from Jill Konrath, author of SNAP Selling. She understands how to make big sales even in 2011 when you are working with an educated, disengaged consumer.

Does your 'Call To Action' Even Work?

By: Alysha Dominico on 8/5/11 7:01

An effective 'call to action' on your website is NOT the words "call me" with your contact details. If you want to start a relationship with prospects from your website, you ...

Unhappy with the copywriter you paid?

By: Alysha Dominico on 7/23/11 20:09

Most copywriters are freelance writers. Which means they might not have the same Quality Management Systems in place as a copywriting company. At least that's what our clients ...

Online Content Marketing--is it an opportunity for you?

By: Alysha Dominico on 6/20/11 14:30

"Dave"* called me up two weeks ago, in a position I often see a lot of customers. They're coming to the end of their sales funnel and are exhausted. They're attracted to online ...

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