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How to get Testimonials for Your Business

Because we’re living in a cynical shopping age, Testimonials on your website have become more important. Your copywriting firm (all over the world-Melbourne to Toronto) knows ...

Business Seminars in Ottawa on Website Copywriting, Business Blogging

By: Alysha Dominico on 9/14/11 12:31

With our business seminars on website copywriting, business blogging, and sales/e-newsletter copywriting in Toronto and Kingston being such a success, we have expanded to Ottawa. ...

Is Your Website Content Grabbing All The Business You Can?

By: Alysha Dominico on 8/31/11 22:03

I bet you already know, customers are busy people with lots on their minds.

Your Website Content Exposes Your Business

By: Alysha Dominico on 8/16/11 18:07

There's a reason some companies are leaders in their industry. I was recently researching Merchant Services in Canada. The majority of the holders I came across had poor customer ...

Avoid being called “expensive”: Explain what you offer and build trust

By: Alysha Dominico on 7/8/11 12:53

Today at 4:05 p.m. my Skype phone rang. It was my friend Natalia, from Ormiga Design. We had set aside time to catch up today and I was looking forward to it. We seem to get each ...

What Online Content MUST Appear On Your Company Website?

By: Alysha Dominico on 6/22/11 14:54

I've been working on copywriting this Toronto company website that has over 30 pages. The business owner figured that's what it would take to capture all of the ideas he had.

Should You Buy Pre-Written Content?

By: Alysha Dominico on 5/30/11 14:16

My friend Nick said someone tried to sell him pre-written content for his website. It was written just for industries like his. His web developer thought it was a good idea: at ...