Copywriters help your business reach your ideal customers

Sometimes you’re not sure who you want to attract to your business. But too many SMEs waste advertising money by assuming their product is used by everyone.
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Wouldn’t it be nice to get more of your ideal customers?

Do you ever use the words “quality” and “excellent customer service” and “reliable” to differentiate your business from your competitors’? If so, you are missing a great ...
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Content Strategy for Your Business Blog

By now, you'll have heard about blogging and you know blogging is good for your business. But do you know what to write about on your business blog?
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Why a newspaper and your website have more in common than you think

Now that you know how quickly your customers read your website, I can explain the 'nitty gritty' of business websites vs. newspapers.
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Is your website worth more than '3 seconds'?

You'd give any website 3 seconds, right? Wrong. And worse, 3 seconds may not be enough to sell your product or services. When I presented a copywritten website landing page copy ...
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Expecting your copywritten copy on time?

I'm a little surprised. Some of my new clients are choosing Tangible Words because their previous copywriter didn't deliver their copy on-time. As a business owner, I can't help ...
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The key to ethical business advertising

It’s true, business owners are always in sales. If only to present yourself at a business networking event, you often have to promote, or advertise, your business.
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Small Business Victoria's BIG EVENT: Energise your Enterprise

One of my favourite business events is coming around again in Melbourne: Business Victoria’s Energise Enterprise.
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