Content Marketing Series: Google’s New SEO Rules-how it affects you?

There's always a lot of talk online (by people who like to guess at Google's search algorithms, and general "leaders of the SEO pack") aboutGoogle's New SEO rules: how to follow ...
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Keyword Series #2: Choosing Keywords for Your Business

As a website copywriter, we deal with businesses choosing keywords a great deal and discuss the importance and strategy behind them when writing content.
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Beware: Is your website using an iFrame?

What is an iFrame? An iFrame prevents the entire screen from moving when you scroll down a web page. Instead, only the text scrolls while the company header and page menus remain ...
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How to Manage Content Marketing

Manage Content Marketing: Use phases like these and you will be more successful. 1) Content Strategy and set KPIs
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Quantec Geoscience 25+ page - SEO website copywriting Case Story

With more than 25 pages to write and a looming deadline for a new website, here's what bugged Quantec Geoscience about their old website.
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How to Improve Your Website Content and Build Your Business Workshop

May 29th, 2012: “How to Improve Your Website Content and Build Your Business” - Kingston (KEDCO) 9am to 3pm
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What is "Content Marketing" Anyway?

"Content marketing" is a type of Web 2.0 advertising (Web 2.0: now anyone can easily publish content online). But why do you need content marketing?
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Review of a Good Website: Mailchimp

Our 1st review of a website with excellent copywriting techniques was Quicken. In our 2nd review of a good website, we move to Mailchimp, which is in fact an e-newsletter software ...
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Website Copywriters and Website Design Must Work Together

Website designers (layout, colour and image people) should always work with website copywriters (writers, editors and content strategist people)—and vice versa. Here's why...
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